Frédéric Rosseneu is currently policy adviser at Freshfel Europe, the European Fresh Produce Association.

Frédéric closely follows EU legislation and is particularly involved in European food safety policy. He is also the coordinator of the Freshfel food quality and safety working group, a platform discussing the latest industry and legislative developments concerning food quality and safety.

Frédéric has an engineering degree from the University of Ghent in Belgium, and a masters degree in General Management from the Vlerick Management School. He has worked for the Belgian ministry of agriculture, before joining Freshfel Europe in 2006. Frédéric is also secretary-general of EUROPATAT, the European Potato Trade Association.

Speaker profile coming soon.

Daniel Lesinsky is a board member of the Pesticides Action Network (PAN - Europe) since 2006, the main mission of PAN - Europe is to eliminate or minimise negative impacts of pesticides in agriculture and gardening as well as in food production and consumption. PAN - Europe works in different areas; legislation, advocacy, and information, at European as well as at national levels. Daniel is a member of the monitoring committee of Slovak Rural Development Program 2007-2013, distributing subsidies for food production and for agriculture.

Jack Stroeken, general manager of FruitVegetables Agency Holland, took up the post in 2008. A marketing and promotions agency of Dutch trade and produce organisations, FruitVegetables Agency Holland runs various international campaigns and market development projects. Jack studied at Wageningen University before becoming vice-president of Motvivaction International and commercial director of Ouwehand Fish. From 1997-2007 he was managing director and owner of Innovaction, a marketing, branding and innovation agency. Jack is a master marketeer and active in the Dutch and European Marketing Confederation, a frequent speaker on branding, marketing and innovation and is involved in the fair trade programme Branding the South in India.

Nicola Attarzadeh is carbon footprint manager of Footprints 4 Food Ltd., based at Bangor University in Wales, UK. Nicola Joined F4F in 2009 and has since worked with over 100 fresh produce supply chains to analyse their carbon emissions and assess farm greenhouse gas balance. As well as giving talks and training on carbon footprinting, Nicola has been involved in research into carbon footprint methodologies and their implications for developing countries.

Magnús Scheving is a writer, producer, entrepreneur, comedian and a well-known Icelandic athlete. He is best known as the creator and co-star of the children's television show LazyTown, in which he plays the superhero Sportacus. Magnús was born in the capital Reykjavík, but grew up in the small town of Borgarnes. In 1992, he became the Icelandic Men's Individual Champion in aerobic gymnastics. In 1993, he became the Scandinavian champion, and was the European champion twice in 1994 and 1995. He was voted Athlete of the Year by Iceland in 1994. He is the CEO, creator, and co-founder of LazyTown Entertainment, which produces books, videos, games, and sporting goods to help promote fitness and a healthy lifestyle to children.

Luc Peeters is a member of the management team of Mechelse Veilingen and is responsible for external relations, food safety legislation, sustainability and environmental topics. He is also chairman of the COPA-COGECA Phytosanitary Working Group and an active member of several industry working groups and consultation platforms.

Luc has been in the fruit and vegetable sector since 1984, having held several positions in the animal farming industry. For 15 years he has been the general manager of a research and development centre for vegetable crops, where he was responsible for the implementation of a national food safety monitoring system.

Max MacGillivray formed Redfox in 2002 and it is now an established key International recruiter for the fresh sectors both for suppliers and retailers globally. Max has been heavily involved in recruiting at a senior level for over 15 years and has a tremendous amount of expertise and understanding as to the needs and requirements of both clients and candidates. Redfox regularly places key individuals into key businesses in the EU, Asia and the Americas.

Peeters Luc has been in the fruit and vegetable industry since 1984. Peeters was general manager of a research and development centre for vegetable crops, where he was responsible for implementing national food safety monitoring systems for 15 years.

He is now part of the management team at Mechelen Auctions and responsible for external relations, food safety legislation, environmental topics and sustainability. Peeters is also chairman of the COPA-COGECA Phytosanitary Working Group and an active member of several industry working groups and consultation platforms.

Lise Schregardus has been project advisor at the Dutch Product Board of Horticulture since January 2010. She's responsible for the 'It's Alive' marketing campain to improve the image of the horticulture and to encourage young people in The Netherlands to consider careers in the sector. Lise started her career at the Dutch Flower Auctions Association as a lobbyist. She studied journalism and international affairs.

Philip Smits is chief executive officer of The Greenery, a leading producer and marketer of fresh fruit, vegetables and mushrooms. Previously, Philip held the positions of commercial and marketing director at the Consolidated Group in Gorinchem, The Netherlands, managing director of the Jongeneel trade organisation for wood and building materials in Utrecht and member of the Board of Directors (COO) of Koninklijke IBC. Before joining The Greenery in 2006, Philip was chairman of the Board of the Cooperative Association 'Verenigde Bloemenveilingen Aalsmeer (VBA) B.A./Flora Holland'. With 1,000 member grower companies, a turnover of €1.8bn and 2,500 members of staff, The Greenery is one of Europe's leading cooperatively organised fresh produce companies.

Johan Arne Lindén has been president of Dole Europe, since his nomination in October 2010. He is based in Hamburg, Germany, and has been at Dole for 10 years.

Johan started his career in the fruit industry at AXFOOD Group in Sweden in 1993. He held several positions at this company before joining SABA in Helsingborg, Sweden, in 2000 (Dole was already a majority shareholder of SABA at the time and bought 100 percent of its shares in 2005).

In 2001, only one year after joining SABA, Johan was appointed general manager of Dole Fresh Cuts. Following five successful years in this position he was promoted to head of operations of SABA Frukt & Grönt in 2006. Johan was appointed general manager of Dole Germany in 2008 and consequently relocated to Hamburg, Germany.

Johan has an MBA from the University of Cape Town, as well as a degree from Harvard University.

Bruno Gattino is training manager of Creno, a French group of independent fruit, vegetable and seafood wholesalers. Bruno joined Creno in 1999 as quality manager and has run the training department since January 2010. He is now managing the training group institution, Creno Institute, providing about 30 dedicated programmes for the commercial, logistical and managing teams of the group.

Francis Kint is CEO of UNIVEG's fruit and vegetable business unit. Prior to UNIVEG, Francis worked for Accenture, Sara Lee, Chiquita and Fiskars. He became Chiquita's vice-president for North and Eastern Europe after 10 years with the company. He joined UNIVEG in 2009 as managing director of UNIVEG Deutschland, based in Bremen, before taking up his current position.

Hidde van der Veer has been unit manager for the Private Sector Investment Programme (PSI) at NL EVD International since October 2009 and has worked in several positions within the Dutch civil service. For 18 years he worked in the foreign service, working at the Dutch embassy in Kiev, Ukraine, and at the European Bank for Reconstruction and Development in London. His expertise includes analysis of investment proposals, for commercial financing as well as for grant financing. The PSI plays a prominent role in the fruit sector. Grants for up to EUR 900,000 may be awarded to projects in 47 countries.

Chris White is managing director of Market Intelligence Ltd, the publisher of Eurofruit, Asiafruit and Americafruit Magazines. Chris joined Market Intelligence Ltd in 1988, becoming Eurofruit Magazine editor in 1992. He helped to launch Asiafruit Magazine in 1996 and Americafruit Magazine in 2000. Chris is a regular speaker at fresh produce industry conferences worldwide and is a member of the International Federation of Agricultural Journalists.

Liliya Gorodova, reefer sales manager for Maersk Line, is responsible for business operations in Russia, Finland and the Baltics. Liliya joined Maersk in 2006 and has been involved in the shipping business since 2002.

Ksenia Kimelman, director for business development and marketing at Belaya Dacha Trading, has worked for the company since 2005. A leader in the sector of fresh salads and fresh pre-cut vegetables in Russia, Belaya Dacha Trading has been busy developing active retail sales of ready-to-eat salads and vegetables since 2003. Ksenia's role in expanding the Belaya Dacha brand can be seen from its growth within top retail chains in Moscow and St. Petersburg.

Nicholay Asaul, chairman of the Committee on Transport and Transit policy, St. Petersburg City Government, began working as a public official of St. Petersburg in 2004. Rising to the post of chairman of the committee on on transport and transit policy in 2007, Nicholay went on to win Manager of the Year in state and municipal management in 2008 and has letters of thanks and diplomas from the Governor of St. Petersburg. During his career Nicholay has been elected as a member of the International Academy of Investment and Economic Development and has been awarded the scientific degree of candidate of economic sciences.

Ferrán Cabrera, managing director of Anecoop Praha, a subsidiary of the Anecoop Group, joined Anecoop as operations controller for the Czech Republic and Poland in 1992. Assuming the general management of the subsidiary five years alter, Ferran took responsibility for Anecoop's Eastern European sales unit in 2007, helping launch a new subsidiary in the Russian market, Agrikoop Gruppa Anecoop, in 2009. Anecoop, the Spanish agricultural cooperative organisation that leads the European market in the sales of fresh citrus fruit, fruit and vegetables, is the second-largest citrus fruit marketer in the world.

Mike Knowles is editor of Eurofruit Magazine, the leading international marketing magazine for fresh produce buyers in Europe. Since joining the magazine in March 2002, Mike has developed an extensive knowledge of the global fresh produce business, and has visited and interviewed industry professionals in Europe, Middle East, Asia-Pacific, South Africa and South America.

Pavel Malyshev is the commercial director of Agropak, one of the industry leaders in packaging equipment and supply. Based in St. Petersburg, Pavel has been with Agropak for 4 years. With affiliates in Moscow, Yekaterinburg, Novosibirsk, Samara, Gomel and Kiev, Agropak is rapidly expanding and constantly updating their service line with new packaging for fruits and vegetables.

Jack Stroeken, general manager of FruitVegetables Agency Holland, took up the post in 2008. A marketing and promotions agency of Dutch trade and produce organisations, FruitVegetables Agency Holland runs various international campaigns and market development projects. Jack studied at Wageningen University before becoming vice president of Motvivaction international and commercial director of Ouwehand Fish. From 1997-2007 he was managing director and owner of Innovaction, a marketing, branding and innovation agency. Jack is a master marketeer and active in the Dutch and European Marketing Confederation, a frequent speaker on branding, marketing and innovation and is involved in the Fair Trade Program Branding the South (India).

Philippe Binard is the General Delegate of Freshfel Europe, the European Fresh Fruit and Vegetables Association. The Association represents the interest of the fresh produce supply chain at EU level, incorporating around 200 leading companies and national associations from the EU-27 and beyond. Philippe is also the Secretary General of WAPA (World Apple and Pear Association) as well as of SHAFFE (Southern Hemisphere Association of fresh fruit exporters). Together with Eurofruit Magazine, Freshfel is the co-organiser of FRESH, the leading annual conference for the fresh produce industry in Europe.

Jana Djokic oversees corporate communications and international development as communications director at Research Holding Romir, Russia's largest independent research company. Providing a full spectrum of market research services as well as media and socio-economical research, Romir is a representative of world famous association Gallup International in Russia and the CIS. Jana's wide international experience and studies in marketing and international trade have helped Romir gain the award by the Russian Guild of Marketing as the best research company in Russia for the past six consecutive years.

Elena Malkova, account manager for Netherlands based The Greenery, has been involved with the business of exporting fruits and vegetables to FSU countries for 16 years. Based in Russia, Elena joined The Greenery in 2008, taking responsibility for the daily business and marketing of The Greenery within the region. Speaking regularly at conferences and seminars across the world, Elena is an expert on the topic of Russian phytosanitary requirements.

Damian Kozlowski, chairman of Agro Alians, a supplier of fresh fruit and vegetables from Poland, has been heading sales for Agro Alians in Russia and the EU since 2005. Born in 1979, Damian follows his family's agriculture traditions. He graduated from business university, Warsaw School of Economics, and agriculture university SGGW. He was a scholar of the CEMS program at Erasmus University in the Netherlands and the University of Notre Dame in the USA.

Boštjan Kozole is managing director of Evrosad d.o.o. Krško, Slovenia. Having joined company in 1996, Boštjan took the role of director following his fathers passing in 2002. Evrosad, a leading fruit exporter in Slovenia, exports to 14 European countries including Russia, one of the most important. Boštjan participates in many different fresh produce conferences and fairs in the EU. He is a member of a number of organisations as well as president of the Fruit Association of Slovenia.

Ramon Rey, marketing and international director of Grupo ARC Eurobanan, was elected president of Freshfel Europe in 2008. A graduate in marketing and advertising, Ramon's first experience of the industry came in 1984, when he joined Spanish firm MERCOSA, the first export fresh produce company from Almeria handling strawberries from Huelva. Ramon joined his family business REYPAMA SAT after MERCADISTRIBUCION, part of Grupo Angel Rey. Ramon has also worked as vice-president of CIMO (2001 - 2005); chairman of the import division of FRESHFEL (2002- 2005) and vice-president of FRESHFEL (2005 - 2008). Freshfel Europe, the European Fresh Produce Association, is part of the expert commission of the EU.

Ksenia Evdokimova is head of St. Petersburg-based agency CrispConsulting, a food marketing specialist offering services such as market research, entry strategies, logistics analysis, consumer promotions and public relations across Russia. Prior to founding CrispConsulting, Ksenia worked as a marketing expert at the Moscow and St. Petersburg offices of the US Department of Agriculture, and specialised in marketing and international trade at St. Petersburg State Technical University.

Andriy Yarmak has 15 years of experience in agricultural market analysis in Russia, Ukraine, Poland and other countries in the region. Mr Yarmak is a director and founder of the Fruit-Inform Project, and a member of the advisory boards of three large agri-holdings in Ukraine involved in the fruit and vegetable business. In addition, Mr Yarmak advises IFC in Ukraine and USAID projects in several developing countries on the issues of marketing, market information and the strategic development of high-value agriculture.

Speaker profile coming soon.

Boris Planer is a Research Director at Planet Retail, based at the Frankfurt office in Germany. Working as a retail analyst since 1999, Mr Planer began building Planet Retail's macroeconomic database in 2002, and since then has continuously extended its coverage. Having analysed the markets of Central & Eastern Europe for six years and set up Planet Retail's consumer electronics coverage in 2006, Mr Planer now focuses on macroeconomics and consumer trends, and is a regular speaker at retail events, usually with a focus on emerging markets such as Russia.

Speaker profile coming soon.

Speaker profile coming soon.

Tatiana Crooijmans, general manager of Rabobank in Russia and chief executive officer of ZAO Rabobank, a subsidiary of Rabobank Nederland, is based in Moscow. A graduate from Kiev State University and the Nyenrode University in The Netherlands, prior to joining Dutch cooperative Rabobank in 2005 Tatiana lived in The Netherlands and worked for a number of financial institutions including ABN AMRO, Fortis, KPMG and FMO, in areas including relationship management, trade finance, risk management and audit. With an international presence in 40 countries and a firm focus on the food and agricultural sector, the AAA credit rated Rabobank plays an important role in the fresh produce world.

Dmitriy Sharikov is a category manager for fruit and vegetables at the Okey group, a leading federal retail chain operating hypermarkets and supermarkets in 10 Russian regions and a group that Mr Sharikov has been involved with for the past seven years. His extensive experience with the fresh produce business began in 1993, when he launched his career as an importer and wholesaler.

Karina Frenkel is an import department director at St. Petersburg-based fresh produce importer and distributor Nevskaya Co., directly involved in imports from Europe and South Africa as well as overseeing the company's operations on a more global scale. In 2008 the group started supplying retailers in St. Petersburg, before expanding in 2009 and opening an office in Moscow.

Markus Griesser is a consumer safety expert working for BASF's crop protection business at their Agricultural Center in Limburgerhof, Germany. Markus is a food chemist by training and has a background in both analytical chemistry and food safety. In his current role, he is involved in proposing MRLs for BASF's active ingredients and in the dietary risk assessment of pesticide residues. He also provides scientific and regulatory support for BASF's food chain activities.

Marat Mustafaev is an import manager for St. Petersburg based RGS, one of the largest growing companies in the Russian fruit industry. RGS specializes in import, regional distribution and the supply of fruits and vegetables to the retail trade. Marat holds a degree in finance from St. Petersburg University of Economics and Finance.

Alberto Volpato is agricultural counsellor at the European Union Delegation to Russia. Alberto has been working in the European Commission since 1994 and been dealing with agricultural issues since 2000 when he joined the EC Directorate General for Agriculture and Rural Development.

Bruno de Canson, food chain leader for global life sciences company, Dow AgroSciences, joined the organisation in 1986. Having held key positions in the R&D and marketing departments of France and Europe, Bruno currently develops and leads the implementation of Dow AgroSciences' food chain network's engagement with partners in Europe, the Middle East and Africa. Bruno helps to further Dow AgroSciences' goals by providing expertise to support the sustainable use of plant protection products, ensuring that treated fresh produce can freely circulate within the food chain.

Rory Byrne has been chief executive officer of Total Produce, one of Europe's leading fresh produce providers, since 2006. Previously he held the positions of managing director of the Fyffes General Produce Division and executive director of Fyffes.

Rory has extensive experience across the fresh produce sector having joined Fyffes in 1988 and held a number of senior positions within the group including finance director of Fyffes UK business and managing director of its Spanish operations.  A non-executive director of the South African company Capespan Group Limited since 2000, Rory also serves as Honorary Consul General of Ireland to Spain.

Gé Happe is sourcing director for fresh fruit and vegetables for Ahold Europe; retailers Albert Heijn, ICA Sweden, ICA Norway, Rimi Baltics, Albert Czech Republic and partner Kesko Food Group Finland . Gé has been in this role since October 2009 and with his team he coordinates import programmes of fruit and vegetables for participating markets. His main objective is to secure the actual and future availability of not only tasteful food, but safe and socially compliant fruit and vegetables.

Herbert Scholdei has been trading overseas fresh fruit and vegetables since 1989, after studying business administration at the University of St Gallen in Switzerland and absolving his training as a bank clerk.

In 1998 he became managing director of Kölla Hamburg Overseas Import, which specialises in importing fresh fruit and vegetables from the southern hemisphere and selling it mainly in Europe.

The office in Hamburg is part of the KÖLLA Group that has nearly 90 years of experience and six offices in three European countries.

Erwin Cardol is programme manager of Seed Valley, a collective of high-tec seed technology and plant breeding companies in the northwest of Holland. The initiative was set up in 2008 to increase awareness for the industry, redefine its employer brand and to ultimately inspire and educate the next generation of employees. Erwin works with seed companies, colleges and other partners to position Seed Valley as a fascinating, sustainable and innovative business sector, which contributes greatly to the economy.